> The difference between FB and Google+ is that most users end up liking FB's changes, whereas that can't be said of Google+.
There's a difference between product changes (e.g. Facebook's news feed) and policy changes (e.g. forcing Google+ use for other Google products). People aren't upset with Google because they changed anything about G+, it's because they changed everything else for G+.
I don't think there's a difference at all. If you force a change (product/policy/whatever) and that change is generally desired, then it will work. FB forced changes that were popular. Google forced changes that were unpopular. I think that's pretty much all there is to it. Forcing changes in of itself doesn't lead to failure.
I have to disagree. The changes (esp in regards to privacy policy) are what made me jump ship to G+ in the first place. And based on the comments from most of my friends on FB at the time, they weren't happy either.
There's a difference between product changes (e.g. Facebook's news feed) and policy changes (e.g. forcing Google+ use for other Google products). People aren't upset with Google because they changed anything about G+, it's because they changed everything else for G+.