My company uses HipChat, and my group has been liking the video & audio features. My company also uses gmail & the google suite and traditionally it's always been a pain when trying to do a hangout chat w/ someone who hasn't done it before. Need to download some plugin, install something, blah blah. Not to mention that there are about 58.3 different ways of initiating a video chat w/ someone via google.

Since they've added the video chatting, we've been loving it. There's a single button to click, it Just Works, etc.