It is pretty cute. People want desperately to conform, and they know the non-conformists are cool. So they do the logical thing and conform with the non-conformists.
Heart in the right spot. Execution has room to improve.
Nowhere in time has freedom of speech been enshrined and creation been easier. But we just can't seem to take advantage of all the freedom and tools that we have at our disposal.
It isn't sad at all. Freedom for most people is freedom to conform to the ways of someone they respect as opposed to cronies of some government official. And more philosophically freedom is to give the people worthy of imitation as much room to be great as possible so that people who follow them get the best version to copy.
Humans (with rare exceptions) are happiest when operating in groups.
Someone imitating someone else is generally considered and act of something like respect and flattery. They're doing it because they sincerely believe that the target of imitation is doing something right. It is a friendly and supportive act.
I'm not convinced. In particular I think sincerity or any sort of honest judgment is missing when talking about [non-]conformity rather than the merits of individual choices.
