> When people try and say that regulating stuff like this is impossible, I often think about how unreasonably great the regulations around “Unsubscribe” links in emails are.
The general problem is that the government is miserable at drafting things. Even take the regulation you like:
> "Your message must include your valid physical postal address."
WTF? They can't just pass a simple rule that says you need a working unsubscribe link, they have to include some arduous nonsense that requires small businesses to pay for a PO box so they don't have to publish their home address in every email.
Nobody wants to unsubscribe by postal mail. But decades later the requirement is still there. So then businesses oppose every new rule because the government can't refrain from making them pointlessly onerous.
The general problem is that the government is miserable at drafting things. Even take the regulation you like:
https://www.ftc.gov/business-guidance/resources/can-spam-act...
> "Your message must include your valid physical postal address."
WTF? They can't just pass a simple rule that says you need a working unsubscribe link, they have to include some arduous nonsense that requires small businesses to pay for a PO box so they don't have to publish their home address in every email.
Nobody wants to unsubscribe by postal mail. But decades later the requirement is still there. So then businesses oppose every new rule because the government can't refrain from making them pointlessly onerous.