Your interpretation is inaccurate. It was not about calling it differently and it will become something else kind of message, but to look at the things you do differently so you'd have a chance doing differently eventually, doing what is important at last.
Some (quite a few actually) need specific tags and title on everything so this assign very specific words to matters having different composition for everyone works for them, this is a typical way of relaying ideas to masses (regrettably). But the message is not what words to use but how to do things. We only can speak - exchange ideas and information - about things with words, unfortunately. Well, some can dance specific ideas and todo list to each other, but that is just freak exception. We use words for thoughts.
Some (quite a few actually) need specific tags and title on everything so this assign very specific words to matters having different composition for everyone works for them, this is a typical way of relaying ideas to masses (regrettably). But the message is not what words to use but how to do things. We only can speak - exchange ideas and information - about things with words, unfortunately. Well, some can dance specific ideas and todo list to each other, but that is just freak exception. We use words for thoughts.