Imagine one not-so-fine day, your partner of 10 years sends a message "You messed up - we are over". You cannot contact them and their best friend only says "you should have not broken the trust - thats all I can say". Your partner has keys to some of your valuables and you are very worried. As a last ditch effort, you contact their parent and after three days, they are back with a smile as if nothing happened. Then you continue happily and put in even more of your time/money/whatever in this lovely setup.
If you want to take this thought to the next level, watch the Black Mirror episode White Christmas. One of the stories deals with the having the ability to completely block someone from your life (so they can't hear or even see you).
I don’t see how this is comparable… I don’t think anyone was under the illusion that Apple actually cares for them, it is just a business relationship. I don’t have the same expectations I do with a significant other.
Idk, I have relatives that do trust companies and believe they would never take away access to their calendar, email, phone, notes, contacts, etc. the paid for. Which is worth a hell of a lot to them.
It's emotional investment vs monetary investment (it's not a "business relationship." Ironically, businesses seem much less likely to fuck over another business, probably because the chances of getting sued are much higher.)
