Can someone ELI5 what an influencer is? I've seen the term used quite often but ... | Hacker News

Hacker Newsnew | past | comments | ask | show | jobs | submit

		ChrisRR on July 11, 2019 \| parent \| context \| favorite \| on: Instagram influencer engagement hovers near all-ti... Can someone ELI5 what an influencer is? I've seen the term used quite often but never looked into it. Is it basically an instagram user with lots of followers that posts sponsored pictures or is there more to it than that?

Semaphor on July 11, 2019 | [–]

My understanding: A person who has many followers who will like and buy whatever the influencer likes.

unfunco on July 11, 2019 | | [–]

You've described both the influencer and the influenced.

HoppyHaus on July 11, 2019 | [–]

Shills.

Consider applying for YC's Summer 2026 batch! Applications are open till May 4
Guidelines | FAQ | Lists | API | Security | Legal | Apply to YC | Contact