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I still can't believe someone named a company Palantir. In Lord of the Rings, the palantíri fell into the wrong hands and were used to do literal, honest-to-god evil. It's like naming a company Death Star.


It's like naming a company Death Star.

Or like making a mission patch that's an octopus with its arms around the earth, with the tagline "nothing is beyond our reach"?

It's all about audience, right? Palantir used to have t-shirts that said "save the shire" on the back -- dunno if they still make those.


The Palantir were "good" objects in The Lord of the Rings. (As opposed to the Ring, which was inherently evil) The Palantir were used for thousands of years to protect the kingdom. Even during the time of the books, when being used by the most powerful evil bad guy, the right good guy could take back control of the Palantir "network".


Soylent belongs in the hall of shame for bad names too.




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